Lindsay Phillips is the energetic inspiration and founding force behind SwitchFlops. Her footwear concept evolved from a high school art project—ceramic flip flops (pictured). Amazed by the response, Lindsay began designing functional flops with colorful straps, each adorned by a unique button. Her idea evolved when she realized that by using Velcro she could create one shoe with many straps–unlimited choices with minimal effort. This simple, yet brilliant innovation was the birth of SwitchFlops. Lindsay applied for a patent on her idea before she graduated high school.
During her college years Lindsay perfected her interchangeable design. Her travels to Europe for classes and her voyage around the world on the Semester at Sea exposed her to a kaleidoscope of cultures, colors, and patterns that would influence her strap designs. Lindsay honed her design,